Blog: Trust The Inbox

The Shopify Brand’s Guide to Never Running Out of Email Ideas
Stop email marketing paralysis. Discover easy frameworks Shopify brands can use to generate endless email ideas that convert customers year-round.

The Secret to Growing a High-Quality Email List Before Black Friday
Learn how to grow a high-quality email list before Black Friday with lead magnets, pop-ups, and incentives that attract real buyers, not freebie seekers.

Email Marketing Myths Shopify Owners Need to Stop Believing (If They Want to Make Money)
Think email is dead? Still chasing more subscribers? Bust the biggest myths killing your revenue—and fix them with smarter strategy.

Swipe My Strategy: The Exact Klaviyo Segments I Use to Print Revenue
Most Klaviyo users are leaving money on the table. These 5 segmentation strategies fix that — and print revenue on autopilot.

Social Media Is Flashy. Email Is Profitable. Here’s the Data.
Discover why email consistently outperforms social media in ROI and revenue—backed by real data.

How to Build an Email List Without a Lead Magnet (Yes, It’s Possible)
Think you need a discount or freebie to grow your list? You don’t. Here’s how to build a high-quality email list—no lead magnet needed.

Why Your Pop-Ups Aren’t Converting (And How to Fix Them for a 3X Higher Opt-In Rate)
If your Shopify store’s pop-ups aren’t converting, it’s not a traffic problem—it’s a messaging problem. Fix it here.

Stop Guessing: How to Know Exactly What Emails to Send (Without Wasting Hours)
Learn how to craft the right emails for your Shopify store without wasting hours.

5 Quick-Win Klaviyo Hacks for Shopify Owners Who Want More Sales, Less Stress
Feel stuck with Klaviyo? Learn 5 beginner-friendly hacks to grow sales and reduce stress. From pop-ups to flows, this is your no-fluff guide.